Dale Sorensen Real Estate, Inc

Home Staging: How and Why to Find a Home Staging Professional

by Debbie Caldwell 11/06/2022

There are plenty of things you can do to potentially boost the profits of your home sale, such as tackling repairs and renovations. One thing you may also want to consider is hiring a professional to stage your home.

What is Professional Staging?

When a home is staged, a professional comes in and decorates/furnishes the home to make it more appealing to potential buyers. This typically involves removing all the current contents of the home, such as existing furniture and decor. From there, a stager brings in their own furnishings and basic decor. 

Benefits of Professional Staging

A stager will arrange furniture and decor in such a way that it brings out the best qualities of each room in your home. This can help potential buyers see the full potential of each room in your home whether they visit for an in-person showing, look at photos of your listing online or take a virtual tour with an agent.

Staging has also been shown to result in faster and more profitable sales.

Choosing a Staging Company

The cost to stage a home can vary greatly depending on the company you choose and the region where you live. However, you can generally expect to spend between $300 and $600 for an initial consultation, followed by a flat monthly fee of around $600 (depending on your region) until your property sells. However, when you consider how much more money you can make off of a staged home compared to an unstaged home, this investment may quickly become worth it.

As you shop around for a professional staging company, be sure to look at a portfolio of each stager's work. This will give you a better feel for their sense of style and interior design. You'll also want to inquire about pricing and find out exactly what's included in your staging fee versus what may cost extra (such as staging of outdoor areas).

Having your home staged is a great way to sell your home faster and for more money, so consider adding this to your list of things to do before you sell!

About the Author
Author

Debbie Caldwell

When you first meet Debbie Harris-Caldwell, you are immediately drawn to her charming Welsh accent and the twinkle in her eye. The well-traveled transplant from Wales is quick to set you at ease and time spent with her promises to be time well spent.

Debbie has been a real estate agent for 40 years and takes great pride in her customer service skills. "I make myself available to my customers when they need me, whether it's on a Sunday Evening or after their long day at work. I make my schedule fit theirs. I also keep my customers updated on everything happening with their listings or purchase, I am their conduit for information." She has built a business following her key principles of clear communication, attention to detail, client advocacy, and comprehensive knowledge of the area. Debbie comes to every new transaction with positive energy, determination, a strong understanding of the currents driving the market, and the expertise that comes from a lifetime of experience. She knows the importance of marketing and whether a home is for sale for $200,000 or for $2 million, she always has professional photography done and creates a listing presentation that best shows off her customer's home.