Dale Sorensen Real Estate, Inc

How to Make the Most Profit when Selling Your Home

by Debbie Caldwell 04/05/2020

Photo by PublicDomainPictures via Pixabay

You’ve finally decided to sell your home and now you want the REALTOR® to show you the money! While that sounds like it can happen at the snap of a finger, there are a few things to consider. Are you selling for a profit or is your goal to make the biggest profit you can? If it’s the latter, here are a few things you can do:

  • Step onto the Stage

Staging your home can bring in big bucks. According to the National Association of REALTORS®, 77% of REALTORS® agree that buyers who can visualize a staged property as their future home makes a difference.

  • Research Your Ideal Client

Who are you selling to? Are your buyers people who have children and want a nice neighborhood? Are they wanting a move-in ready home? Unless they are buying solely for the neighborhood, the condition of the home has a lot to do with their decision.

  • Create a Digital Showing

Let’s face it – social media and digital marketing are one of the best ways to connect with potential buyers. Adding a 3D element where they can “walk through” will not only create additional interest, but widens the number of people that may add your property to their list. An additional plus would be if you could upload the floor plans, any warranty and maintenance records to show how well you took care of the home.

  • Appeal to the Curb

If you think buyers aren’t looking at the exterior of the home, think again. They want to see the home in its best light – that means pressure cleaning or painting the exterior, washing the windows, repairing any cracks in the driveway and investing in landscaping.

  • Invest in Upgrades

Upgrades to the kitchen and bathrooms truly make your home stand out. New appliances, eat-in arrangements and lighting have a lasting effect. Have some water or something to drink in the refrigerator and make sure it’s clean. Buyers do peek. If you can afford new, inexpensive flooring that speaks to the environment, that will be a positive in your favor.

  • Have a Neutral Palette

Painting the walls in a neutral color lightens up the space and allows potential buyers to consider what their furniture would look like in the space

  • Stay Clutter-Free

The more you can get rid of so buyers can see an actual representation of how much space they will have the better. Your staging should demonstrate different ways the spaces can be utilized, giving them a wealth of ideas.

  • Other This & That

Installing ceiling fans, smart home tech and other simple touches can instantly put your home at the top of the list.

These are just a few ways your home can help you get top dollar for your home to move forward with a smile on your face. For more tips on getting your home ready to sell for top dollar, work with your REALTOR® for awesome results.

About the Author
Author

Debbie Caldwell

When you first meet Debbie Harris-Caldwell, you are immediately drawn to her charming Welsh accent and the twinkle in her eye. The well-traveled transplant from Wales is quick to set you at ease and time spent with her promises to be time well spent.

Debbie has been a real estate agent for 40 years and takes great pride in her customer service skills. "I make myself available to my customers when they need me, whether it's on a Sunday Evening or after their long day at work. I make my schedule fit theirs. I also keep my customers updated on everything happening with their listings or purchase, I am their conduit for information." She has built a business following her key principles of clear communication, attention to detail, client advocacy, and comprehensive knowledge of the area. Debbie comes to every new transaction with positive energy, determination, a strong understanding of the currents driving the market, and the expertise that comes from a lifetime of experience. She knows the importance of marketing and whether a home is for sale for $200,000 or for $2 million, she always has professional photography done and creates a listing presentation that best shows off her customer's home.